Prisjakt

Prisjakt logo

Författarprofilens avatar

Tomas Nilsson

Art director

Uppdaterad: 07 februari 2025

Main logo

With its three color combo our logo can really stand out in a crowd. Try to always pick the color version to make people recognize us as quickly as possible.

The logo comes in two versions: Light and dark. Pick the one that gives you the most contrast.

Safezone

Use the height of the lowercase letters as the logo safezone.

Do

Combine the logo with any background as long as it has decent contrast in all it's parts

Don't

Put the logo on backgrounds with low contrast to any of the its parts

Market specific versions

Our local markets has its own name and logo – all with the same versions and rules.

Single color logo

We always strive to use the color logo in all its glory, but in some cases it’s just not possible. For those times, use this.

Symbol

The symbol without its text is an easy way to bring some Prisjakt flair to any layout without overly cluttering it. But avoid using the symbol as a standalone in external communication. It’s hard to believe, but still not everyone recognize us without the text.

No mashups

The symbol stands for our main brands and should not be connected and confused with sub-brands. Keep the symbol separated from any other trademarks or names and contact the marketing department if you feel unsure of how to handle a branding issue.

Don't

Create your own sub-logo

Do

Separate the symbol from any other names or products

Do

Be super clear that Prisjakt is the main brand and be sure to contact the marketing department before creating any assets like this